Welcome to the Schar School of Policy and Government brand guidelines resource page. This page provides standards and best practices for the consistent use of the Schar School visual identity.
SCHOOL NAME
Official school name: Schar School of Policy and Government, George Mason University
How to use the short version of our school name:
"The Schar School is located in the D.C. metro area."
"I am a professor at the Schar School."
TAGLINE
A Dynamic Education for an Evolving World
LOGO
To download a Schar School logo, please right-click on one of the below links and save the file to your computer.
Please contact us if you are looking for a different version of the logo.
Horizontal logos (PNG files):
- Schar School horizontal logo - color GM, black text
- Schar School horizontal logo - color GM, white text
- Schar School horizontal logo - all green
Stacked/vertical logos (PNG files):
- Schar School stacked logo - color GM, black text
- Schar School stacked logo - color GM, white text
- Schar School stacked logo - all green
LETTERHEAD
GEORGE MASON BRAND PROFILE
George Mason's brand profile includes a logo, specific colors, and distinct typefaces. Creative Services, a division of University Relations, has produced a guide that details the visual identity standards, including how to correctly use the logo. Browse the Brand Profile.
SCHAR SCHOOL ZOOM BACKGROUNDS
Bring some Schar School spirit to your virtual meetings, classes, and presentations with one of the Schar School Zoom backgrounds.
SCHAR SCHOOL POWERPOINT
To download the PowerPoint, please right click on the link below and save the file to your computer.
Schar School PowerPoint set 1 (ppt)
Schar School PowerPoint set 2 (ppt)
SCHAR SCHOOL SOCIAL MEDIA
Hashtag: #ScharSchool
ABOUT THE SCHAR SCHOOL
George Mason University’s Schar School of Policy and Government prepares undergraduate and graduate students to be leaders and managers who solve problems and advance the public good in all sectors and levels of government—in the United States and throughout the world.
QUESTIONS?
If you have questions about our messaging and brand guidelines or are in need of an EPS-formatted logo, contact website specialist Andrew Schappert at aschapp1@gmu.edu.